Kamikoto

JAPANESE STEEL KNIVES
MASTERS OF TRADITION

Branding    •   Packaging Design    •    Social media

Japanese steel knives

Kamikoto is a Japanese brand that’s taking a new approach to the knife industry. The first challenge was to promote their brand on e-commerce platforms without compromising their heritage and values. Second, to design a range of products and packaging to help the brand evolve in new directions.

 

Scope: Creative content

Industry: E-commerce chef knives

Services: Branding, packaging, video

Date: 2019

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Project scope

Designing packaging that fits the product, while giving just enough information to the confident chefs targeted, without forgetting the most important brand value: the JAPANESE steel heritage of the blade.

 
Photoshoot direction
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Design process

Communicating via social media is becoming key for brands that want to reach a wide audience. For that we’ve designed content: copy, images, videos.

 
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