Kamikoto
JAPANESE STEEL KNIVES
MASTERS OF TRADITION
Branding • Packaging Design • Social media
Japanese steel knives
Kamikoto is a Japanese brand that’s taking a new approach to the knife industry. The first challenge was to promote their brand on e-commerce platforms without compromising their heritage and values. Second, to design a range of products and packaging to help the brand evolve in new directions.
Scope: Creative content
Industry: E-commerce chef knives
Services: Branding, packaging, video
Date: 2019
Project scope
Designing packaging that fits the product, while giving just enough information to the confident chefs targeted, without forgetting the most important brand value: the JAPANESE steel heritage of the blade.
Design process
Communicating via social media is becoming key for brands that want to reach a wide audience. For that we’ve designed content: copy, images, videos.